We are 4C Belgium

We help companies transform from product focused to customer obsessed by bringing their customer experiences to life on Salesforce and helping them make smarter business decisions through data science

Our company

4C is EMEA’s largest independent Salesforce Platinum partner and one of the leading customer-centric consultancies in Belgium. In an increasingly complex world we optimise customer experience by building companies through Salesforce consulting, customer data management and big data analytics - that’s our mission.

We have been building customer companies since 1997. 21 years later, we’ve successfully delivered over 1500 CRM projects, grown to more than 235 development specialists and big data analysts, become experienced in AI project delivery - including Salesforce Einstein - and have a Customer satisfaction score of 9.46.

Our headquarters are in Mechelen, Belgium, but we also have major offices in London, Paris, Dubai and Brussels. Inside each 4C office you’ll find a team of Salesforce CRM Solutions experts and digital gurus, with one common goal of transforming customer-focused companies through our business consulting (Design) and data management (Learn) services.

Who Are 4C ▶

We are a leading Platinum Salesforce Partner with expertise in every cloud and experience combining the leading cloud apps within the Salesforce.com ecosystem

Our local management team

Here at 4C Belgium, we’re based in Mechelen and consist of a team of more than 60 Salesforce gurus, 10 data experts and 3 management consultants. We enjoy tackling complex customer problems, travelling, data, talking about the latest Salesforce releases and reading, the list goes on and on.

Veerle Liebaut LinkedIn Profile

Veerle Liebaut

Business Unit Manager, Extreme Marketing

Veerle joined 4C after obtaining a Masters of Economic Sciences and gaining experience in marketing, product development and analytics. At the same time she also obtained a Masters in Statistical Data Analysis. As a Business Unit Manager she helps customers to become more customer centric by making the right decisions and improving their marketing effectiveness.

Tony Spelkens LinkedIn Profile

Tony Spelkens

Team Lead, Precision Marketing

With a Masters of Computer Science and Marketing Analysis in his pocket, Tony gained experience in customer analytics, customer interaction, and result measurement. As a team lead he helps companies to get more from their marketing efforts thanks to Marketing Automation solutions. Tony is a proud father of twins that take most of his spare time and love.

Evelien Verbaenen LinkedIn Profile

Evelien Verbaenen

Team Lead, Extreme Insights

Evelien obtained a Masters of Commercial Engineering and has experience in the financial, FMCG and automotive industries. As a Team Lead, she supports a team of data scientists who help companies to make smarter decisions by using their data. Outside of work, she gets her energy from running, travelling and cooking with friends and family.

Jan Aerts LinkedIn Profile

Jan Aerts

Team Lead Platform Everywhere

After graduating as a engineer in ICT, Jan started designing and developing in multiple languages and business domains. He gained a lot of experience in integration and from there evolved to an architect and team lead. In his free time Jan loves to spend time with his family, tries to beat his friends in tennis and likes to read a book.

Jan Heyens LinkedIn Profile

Jan Heyens

Business Unit Manager Sales Excellence

After 4 years at Arcelor Mittal in Strategic Marketing, Jan spent 18 years at Orange where he held different marketing, sales, strategy, retail & operations functions. His passion is making companies more future proof by using Saleforce software. The secret: to win the users’ hearts and strive towards a ROI for the management. Jan joined 4C in 2017 and is the Business Unit Manager for the Sales Cloud team.

Sofie T Kindt LinkedIn Profile

Sofie T Kindt

Business Unit Manager, Platform Everywhere

With a Masters of Physics, Sofie started as a developer and data warehouse consultant, where she soon changed to statistical programming, online reporting and learning different programming languages. As a Business Unit Manager she leads the Salesforce and Heroku developers. Sofie is a football and cello supporter for her 3 kids and loves to travel, run and play the piano.

Sofie Vanwelsenaers LinkedIn Profile

Sofie Vanwelsenaers

Business Unit Manager, Collaborative Service

For the last 10 years Sofie has built up extensive knowledge on project management thanks to a focus on business analysis, change management & operational improvement. She currently leads the Collaborative Service Business Unit where they focus on increasing Service Excellence at companies by putting their experience in service business processes & Salesforce in practice.

Nathalie Dierckx LinkedIn Profile

Nathalie Dierckx

Talent & People Operations Manager

Nathalie joined the HR Team with a background in Recruitment and Selection. As Talent and People Operations Manager she is responsible for expanding our teams of experts with new talent, as well as creating and maintaining an inspiring and innovating working environment. In her spare time Nathalie enjoys travelling and enjoying nice food and drinks!

Gwendoline Cuppens LinkedIn Profile

Gwendoline Cuppens

Marketing Manager

Gwendoline joined 4C right after she obtained her Masters of Business Economics and postgraduate in Marketing Management. As a Marketing Manager she is responsible for all events, campaigns and communications that affect 4C’s Benelux customers. In her spare time Gwendoline volunteers as an organiser for Scouting events and she loves to dance.

Isabelle van Moeffaert LinkedIn Profile

Isabelle van Moeffaert

Team Lead, Collaborative Service

During the first 15 years of her career, Isabelle focused on implementing and managing outsourced contact centers. With this extensive expertise in service, people and change management, Isabelle joined 4C in 2011. As Team Lead, Isabelle supports a team of consultants who help companies to optimise their service business processes and Salesforce implementations.

We are always growing at 4C. We make sure that our environment allows our people to have experiences and opportunities that enable them to evolve, on a professional and on a personal level. Think you’ve got what it takes?

Join our Team

The 4C values

Our values are at the heart of everything we do here at 4C, our people, our services, our ideas and our customer centric approach.



Can Do

Can Do





A local company with a global reach

We have offices in London, Paris, Lille, Brussels, Mechelen, Warsaw, Dubai and Casablanca that help provide our customers with worldwide Salesforce and CRM support.

Ready to become a customer company?