In this day and age digital transformations are on the rise. Organisations are looking for innovative ways to streamline their internal processes and connect with each customer on a personal level. Atlantis, Dubai is one of these organisations. Being an iconic travel destination, the hotel needed to keep up with the fast-paced nature of the business and engage their guests with the right mesage, at the right time, and on their preferred channels of communication.
Check out 4C’s session with Declan Kilcourse, the Director of Marketing for Atlantis, Dubai below to hear more about their digital journey and Marketing Cloud implementation.
This session was recorded and first aired during the Salesforce Live: Middle East & Africa event on September 30th, 2020.