Optimise your Quote-to-Cash process with 4C, Salesforce and Alpega

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Join us at our exclusive event in collaboration with Salesforce as we explore the power of Salesforce’s Quote-to-Cash platform (CPQ and Billing).

This business leaders breakfast will be held at Salesforce in Amsterdam, and is aimed at companies who want to enhance their Quote-to-Cash process, by learning more about one of Salesforce’s fastest growing technologies.

4C and Salesforce will introduce you to the CPQ & Billing product roadmap and discuss how you can leverage the platform in order to optimise your Quote-to-Cash process. You will also have the chance to hear from Alpega, who will talk about their experience of sucessfully implementing Salesforce CPQ with 4C.

You will walk away with insights into:

  • The power of Salesforce’s Quote-to-Cash Platform
  • How to run and manage a successful Salesforce CPQ implementation
  • 4C and Salesforce’s view on the evolving Quote-to-Cash space

Attendees will be given the opportunity to hand in some questions beforehand which we can discuss.


08:00 - 09:00

Arrival at The Edge, Salesforce Amsterdam for breakfast

09:00 - 09:15

Presentation by 4C

09:15 - 09:45

CPQ Roadmap by Salesforce

09:45 - 10:15

Q&A with Alpega

10:15 - 11:00

Questions / Networking


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